This proven methodology has generated thousands of meetings on linkedIn over the last six years. The core process remains consistent while messaging evolves with the platform. Use pointr’s prospect intelligence and meeting preparation tools to execute it at scale.
Use your ideal customer profile (ICP) to target high-fit prospects on linkedIn. Run pointr’s prospect intel report to uncover shared connections, buyer persona insights, and personalized engagement angles. Put yourself in their shoes: What message would you respond to? Reference a university, career milestone, common location, company, or interest—these build instant relevance.
Send thoughtful, non-salesy connection requests referencing insights from the prospect intel report. Focus on genuine connection, not pitching—this is getting permission to sell. Once accepted, avoid overwhelming them. Keep it light and professional.
Leaders value proof, not features. Share short, relevant success examples or recent customer wins right away. Always include your calendar link for easy next steps. Position yourself as a helpful peer, not a vendor.
After approximately seven days, send a concise, benefit-focused follow-up. Continue sharing targeted case studies or ideas every three to four weeks. Timing matters—prospects often reply when the need arises. Stay patient and consistent.
Leverage pointr’s email and Phone Intel to reach prospects on their preferred channels. Emails feel more personal, while calls convey authenticity. Reach prospects where they are most comfortable engaging.
Build a disciplined follow-up cadence. It typically takes seven to ten touches to land a meeting. With 100 prospects, aim for four to five daily touches. Stay persistent, polite and value-driven until they buy or clearly disqualify.
A qualified prospect agrees to the next step.
Begin with 100 high-fit prospects and complete four to five thoughtful daily touches while staying relevant, helpful and professional.
